Easy Guide to Children's Birthday Parties
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The Party CircuitYour child starts playgroup, nursery or school and is suddenly invited to everyone’s parties – you’re thrilled that your child is so well integrated and popular. But wait!!! Soon you're expected to return the favour. You’ll quickly discover today’s parties are big business – jelly and ice cream are no longer where it’s at. Research commissioned by Abbey National a few years ago from The Future Foundation suggests today’s parents are keen to give their children a very good time. The findings show spending on children’s parties and birthday presents is higher than you’d imagine. Most families spend between £76 and £100 on a birthday present for their eldest child and the same again for a party to remember. Many also spend between £11 and £20 on party presents for other people’s children. Until age of nine, the trend is for parties to cost more than presents. Even an average one-year-old will have up to £150 spent on a party and up to £70 on a present! Four fifths (80%) of parents are spending a lot more on their children than their own parents did. More than a third (35%) do so because they have more money, but 13% feel under pressure to keep up with other families. Many parents are keen to indulge their children and spend what they can afford or more! The good news is few parents spend their money to compensate for spending too little time with their offspring. So the birthday party really is a labour of love!
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